Brand Strategy, Marketing and Communications
Cavanaugh Creative Group is an agency specializing in brand strategy, marketing, and communications. We help our clients clarify their goals and develop a plan to move forward. We have 20 years of experience and a track record of success.
We help our clients with market positioning, business development, consumer insights, content and social strategies, corporate communications, and creative direction. We create customized solutions that will help your organization grow, increase your audience, and position you for the future.
We work with non-profits, foundations, health care organizations, schools and universities.
Let’s connect. We’re happy to answer questions or discuss your organization. Give us a call at 650-353-6292.
About Joanie
Joanie Cavanaugh is a creative thinker, writer, communications expert, and all-around problem solver. As president and founder of Cavanaugh Creative Group, she brings a successful track record and 20 years of experience, energy, and enthusiasm to her work and clients.
Joanie’s background is diverse, with a depth of experience in health care, non-profits and foundations. Most recently she was regional vice president of marketing and communication for Dignity Health, the fifth largest health system in the nation.
She enjoys meeting new people, building relationships, developing and working with teams, and creating solutions. In her work, Joanie has collaborated with numerous agency and media partners. Now, she offers her clients access to this large network.
Always in a creative role, Joanie spent her early career as a children’s book author, illustrator and designer publishing with Harcourt, Scholastic, and Macmillan McGraw-Hill. She holds a BFA and MFA from Boston University and was awarded a Stoeckel Fellowship to Yale University.
What we do
We work with our clients on a wide variety of brand, marketing, communications, and business development strategies. We help them stretch their budgets, increase their reach, and motivate their audience. We are a trusted advisor and partner. From concept to execution, we are here to help.
We work with non-profits, foundations, health care organizations, schools and universities.
Our services:
- Brand Identity– Define your true value proposition. Competitive research, stakeholder interviews, consumer insights, and a new messaging platform will position your company to stand out in a competitive marketplace.
- Strategic Planning– Activate your brand with high-level strategy, market positioning and creative direction across all visual and written communications. Let’s look at your organization’s mission, past successes, and business goals to build a strategic plan that will carry you into the future.
- Tell Your Story – Storytelling, content development and clear memorable messages will resonate with your audience and inspire action. We’ll help you tell your story and motivate people to act: donate, buy, sign-up, download, learn, and share.
- Web Development – Launch a new digital presence designed to boost your brand, capture leads, and engage users. Sticky content, a superior user experience and clear architecture will invite users to follow, click and call.
- PR / Earned Media– Create top-of-funnel awareness with earned media and social strategies. Position executives and managers as thought leaders and media resources, placing your organization as best-in-class.
Let’s get started. Give us a call at 650-353-6292.
What our clients say
“We knew that we had room to improve the quality and consistency of our external communication and reached out to several agencies to get solutions. Only Cavanaugh Creative Group proposed a solution that was systematic, holistic, and appealing to our need-it-done-right tech brains.
They were astonishingly easy to work with, smart, intuitive, and very creative. Professional and flexible, they left us with a strong feeling that they care as much as we do about our goals, our employees, and our future success.
We look forward to our next project with the very creative Cavanaugh Creative Group.”
Tom Wildman – Managing Partner, Knowing Technologies
“Joanie has a complete understanding of the health care landscape. She has helped me see beyond my product offering, specifically, to how I communicate with decision makers. As a result, our conversations with partners are focused, our goals are clear, and we are seeing results. I would recommend Cavanaugh Creative Group to any entrepreneur attempting to break into the elusive business of health care.”
Steve Leuck – Pharm.D., President, AudibleRx
“Joanie is extremely responsive, insightful and easy to work with. She is a trusted advisor, strategic thinker and loves to solve complex problems. She provides clear direction, promises results and delivers every time. She builds high-preforming teams and is a true leader. I highly recommend working with Cavanaugh Creative Group.”
Bill Graham – President, Dignity Health Sequoia Hospital
Contact
We believe in the organizations we work with and have the expertise our clients need for success. We care. Let’s connect.
650-353-6292 / Joanie@CavanaughCreative.com